Sr. Director, Creator Strategy
Wasserman
**Salary:** USD 135000.00 - 175000.00 annually **Category:** Artist/Label Services Wasserman is forever committed to serving our clients, colleagues and community with exceptional insight, influence...
Wasserman
Full time
Onsite • Toronto, Ontario, Canada
Category: Artist/Label Services
Wasserman operates at the epicenter of sports, music and entertainment, serving talent, brands and properties on a global scale. Headquartered in Los Angeles, Wasserman's presence spans 28 countries and more than 70 cities, including New York, London, Abu Dhabi, Amsterdam, Hong Kong, Madrid, Mexico City, Toronto, Paris and Sydney. For more information, please visit www.teamwass.com.
Our brands and properties division works with iconic brands and rights holders, supporting business growth through all marketing disciplines. We're a trusted partner to every major league, team and venue, building meaningful connections between brands, properties and fans.
In Canada, we’ve proudly been recognized as the Sponsorship Marketing Council of Canada’s ‘Agency of the Year’ for 5 of the past 6 years.
As Wasserman supports hybrid working environments and also acknowledges the benefits of in-office collaboration, our global policy is 3-days per week in-office.
Job Overview
We’re looking for an impassioned Director/ Sr. Director to join our Experience Team to lead the RBC Golf Portfolio. In this role, you’ll be leading an integrated group of experiential marketers across an exciting partnership portfolio that spans professional golf tournaments and events, talent partnerships and hospitality. You’ll be responsible for providing sound strategic direction, both internally and externally, supporting the day-to-day team in achieving major partnership milestones, and managing all program financials. If you’re an experienced and collaborative leader with a passion for sports and entertainment, and a keen eye for detail and organization, this role could be for you.
In summary, here’s the topline of what we are looking for:
• An impassioned individual who is looking to make a measurable and positive impact on everything they do.
• Harness the passion of golf, consumer engagement and activation surrounding best-in-class campaigns for our world-renowned clients and partners.
• Creative, analytical and strategic leader and a fearless self-motivator, with a proven track record in developing sound, insight-driven strategies.
• Strong financial acumen with proven experience managing budgets, forecasts, and financial reporting; adept at optimizing spend and maintaining vendor and supplier relationships to ensure cost-effective and high-quality service delivery.
• Independently lead account teams to achieve personal growth & development goals, while delivering / surpassing client and internal leadership expectations for best-in-class campaigns.
• Enjoy traveling across Canada and the US, delivering bespoke events and activating against major professional and amateur sporting events
What You’ll Do
The successful candidate will have proven sponsorship/experiential related skills within a professional agency and/or brand environment, using creative thinking and individual initiative, including the following:
• Understand the strategies, goals & objectives behind each client and prospective client’s business as well as the industry landscape as a whole
• Oversee and analyze ongoing sponsorship and market trends within sports, entertainment and lifestyle
• Research and translate key insights and learnings into strategic recommendations for clients
• Build innovative insight-driven strategic pitch decks and creative plans for our clients to meet and exceed their objectives, on time, on budget, and on brand
• Ability to develop and build trusted client relationships, proactively identifying organic growth opportunities and business solutions
• Excellent business manager, able to effectively manage the resourcing and financial/budget management of multiple clients and teams at once
• Supervise multiple project teams consisting of various levels of Managers, Creative leads and Operation Managers, helping to determine resource allocations for each project on an ongoing basis
• Operate with a high degree of emotional intelligence, helping to foster growth of your team, with a strong influence and impact on the overall experience division
What We’re Looking For
• Demonstrated poise and humble confidence - experience collaborating with and presenting to senior level executives, both internal and client facing
• Use forward-thinking initiative to identify the best strategic opportunities and continue to deliver top results to the client, while synthesizing significant amounts of information to develop influential storylines
• Entrepreneurial, self-starter mentality with the ability to operate at a high level and drive decisions
• An expert with PowerPoint and/or other presentation software – able to build creative and visually impactful slides that creatively and coherently articulate the various client briefs, opportunities and potential campaigns
• Demonstrated ability to independently lead, mentor and develop a diverse and fast-moving team through clear and consistent communication of the organization’s vision, goals and expectations and by actively managing individual staff performance
• Excellent communication skills both written and verbal. Able to communicate with impact and effectiveness at all levels of an organization
• Quality-oriented and highly committed, and able to work effectively with a diverse group of team members
• Ability to work in fast-paced environment under pressure and deliver on tight deadlines
• A passion for sports, and depth of knowledge of and around professional golf is a must
• 10+ years relevant experiential and/or sponsorship industry experience
• An energetic, cooperative and pleasant personality – we want to work with great people
Wasserman does not discriminate on the basis of race, sex, color, religion, age, national origin, marital status, disability, veteran status, genetic information, sexual orientation, gender identity or any other reason prohibited by law in provision of employment opportunities and benefits.
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