Category: Artist/Label Services

Department: Digital Marketing, Fan Engagement & Artist Development
Location: Los Angeles, CA
Position Type: Internship
Industry: Music & Entertainment
Instructions: Send your resume via email, must have your location, phone number, please provide 3 days and times out of the week you are available for a 15 min phone screener. Must provide a short two to 3 sentence bio of yourself and reason why you're a fit. Feel free to provide work samples. jay@famemakerlabel.com
Process: Phone screener, Group Interview, Selection & Offer Letter, Onboarding.
Position Overview
We are seeking a creative, highly motivated Fan Engagement & Artist Development Intern to support innovative marketing initiatives that connect recording artists with their audiences.
This position provides hands-on experience in music marketing, digital strategy, fan acquisition, audience development, and artist branding. The ideal candidate is passionate about music, understands digital culture, and is eager to learn how major record labels develop artists, build communities, and execute successful release campaigns.
The intern will work alongside marketing and artist development professionals to support fan-focused campaigns, identify emerging trends, and help strengthen relationships between artists and their audiences.
Key Responsibilities
Fan Engagement & Community Building
• Assist in developing strategies to attract, engage, and retain fans.
• Support fan activations, contests, giveaways, and promotional campaigns.
• Help manage artist fan communities across Instagram, TikTok, YouTube, and emerging platforms.
• Assist with fan data collection, CRM organization, and audience segmentation.
• Research creative opportunities to strengthen artist-to-fan relationships.
Digital Marketing & Content Strategy
• Support the execution of digital marketing campaigns for artist releases.
• Monitor social media trends, viral content, and emerging music communities.
• Help coordinate artist content calendars and promotional schedules.
• Research influencers, content creators, and potential promotional partners.
• Assist in tracking campaign engagement and performance.
Artist Development & Marketing
• Research emerging artists, fan behavior, and cultural trends.
• Support artist branding initiatives and release rollout strategies.
• Assist with coordinating music releases, promotional activations, and artist events.
• Identify opportunities for organic audience growth and fan participation.
Analytics & Reporting
• Monitor engagement rates, follower growth, and campaign performance.
• Help prepare weekly marketing and fan engagement reports.
• Organize audience insights and campaign data.
• Research competitive marketing strategies used by successful recording artists.
Qualifications
• Currently pursuing or recently completed studies in Marketing, Communications, Music Business, Entertainment, or a related field; equivalent experience welcomed.
• Strong interest in the recording industry and artist development.
• Familiarity with TikTok, Instagram, YouTube, Spotify, and digital music culture.
• Excellent written and verbal communication skills.
• Strong organizational skills and attention to detail.
• Ability to work independently and collaborate with creative teams.
• Basic knowledge of Google Workspace, Canva, or social media analytics is a plus.
• Previous experience managing social media accounts, promoting artists, or organizing events is preferred but not required.
What You'll Learn
• How major record labels approach artist marketing and audience development.
• How fan engagement strategies contribute to music consumption and artist growth.
• How to create and execute digital marketing campaigns.
• How to collect, organize, and interpret fan engagement data responsibly.
• How artist branding, content creation, and community building work together.
• How marketing, A&R, publicity, and digital departments collaborate on music releases.
Ideal Candidate
We are looking for someone who is culturally aware, digitally fluent, resourceful, and genuinely passionate about music.
The ideal candidate doesn't just consume music—they understand how artists build movements, how fans create momentum, and how digital communities influence popular culture.
Our Philosophy
Visibility is not given. It is engineered.
We believe successful artist development begins with authentic audience relationships, strategic marketing, and meaningful fan engagement.

Position Classification: Entry-Level Internship
Reporting To: Fan Engagement Coordinator / Digital Marketing Manager
Compensation: To be determined
Location: Los Angeles, California