Who are we?

At OCESA, we connect brands, audiences, and experiences through the live entertainment industry. We strive to create value propositions that maximize the commercial potential of our assets, generating innovative sponsorship opportunities for tours, concerts, and talent.

What will allow you to succeed in this position?

The combination of business acumen, creativity, sensitivity to the music industry, and negotiation skills with the various players in the sector is essential. Experience in brand marketing or sponsorships will also be key, as well as a genuine understanding of the dynamics, timelines, and codes of the music industry.

What is the position?

You will be responsible for designing and implementing the sponsorship strategy for Tours and Concerts, generating interest from potential sponsors and developing products that effectively connect brands with their key audiences.

What will you do in the position?

• Lead the design, development, and launch of sponsorship products.
• Manage products comprehensively, from their conceptualization to their delivery to key areas.
• Identify business opportunities based on insights from the music industry, sector trends, and audience preferences.
• Build storytelling for the marketing of Tours, Concerts and talents through special actions.
• Maintain an active pipeline of new products with commercial potential.
• Negotiate with promoters, managers, and other industry players to integrate talent and opportunities into sponsorship packages.
• Coordinate across departments such as Marketing, Sales, Business Intelligence, Digital, agencies and Promoters.
• Research and propose innovative sponsorship formats, keeping up to date with trends in experiential marketing, event sponsorship and the digital environment.
• Documenting learnings, results, business closures, and commitments to optimize product effectiveness.
What are we looking for in a person to join the team?

We are looking for someone with experience in brand marketing or sponsorships, with knowledge of the music industry and the ability to build attractive and profitable business proposals.

Knowledge in the following areas is desirable:

• Music data platforms such as Chartmetric, Luminate and Spotify for Artists.

• Storytelling and creation of business presentations in PowerPoint, Keynote or Canva.

• Project management tools such as Monday.com.

• Advanced English for negotiation with international agencies and management.